Xinji Yulong Fresh-Keeping Food Co., Ltd.

Xinji Yulong Fresh-Keeping Food Co., Ltd. is one of the member enterprises of Hebei Choice Fruit Alliance. Established in September 2000, the company covers 60 mu with a built area of 19,800 m², cold storage capacity of 10,000 tonnes, annual processing and sales of more than 30,000 tonnes and total assets of RMB 78.86 million. It is a specialised fruit and vegetable processing and export enterprise integrating growing, processing and export, operating on a “company + base + standardisation” model.

The company now has close to 30,000 mu of standardised production bases, including 8,900 mu of base orchards registered with the Hebei Entry-Exit Inspection and Quarantine Bureau and the relevant importing countries. Its registered trademark is “Tianyu”, covering Ya, Huangguan, Shuijing, Huangjin, Fengshui, Yuanhuang, Ganquan and Wanqiu pears, which are now exported to more than twenty countries and regions including the United States, Canada, Australia, the European Union, Southeast Asia, Hong Kong and Macau.

To secure product quality the company applies standardised management in its registered orchards and processing plant, and has passed HACCP food safety management, GLOBALG.A.P. and BRC certification. It has been approved as a Hebei Province forestry and fruit industry key leading enterprise, a Hebei Province agricultural industrialisation key leading enterprise and one of Hebei's top ten fruit enterprises. Its flagship “Tianyu” pears have won honours including China Famous Fruit, Beijing 2008 Olympic recommended fruit, the China Quality Pear Gold Award and a 2012 Hebei Province Famous Brand Product title, and the Tianyu trademark has been named a Hebei Province Famous Trademark.