Practical material for importers, retail buyers and decorators who have to commit to a seasonal range long before it sells.
How to Plan a Christmas Lighting Range That Sells Through
A working method for building a seasonal lighting assortment with a price ladder, a consistent look and a shelf date that holds.
Christmas Lighting Buying Guide for Importers
What to ask a decorative lighting factory before you place a seasonal order, and which answers should worry you.
Outdoor Christmas Lighting Installation Guide
How to plan, fix and take down an outdoor display so the product survives the season and can be reused next year.
LED Decorative Lighting Quality Checklist
The checks worth making on a decorative lighting sample before you approve it for production.
Solar Garden Lighting Buyers Guide
What actually determines whether a solar garden light satisfies the customer, and what to specify before you order.
Frequently Asked Questions
They come from our own production and sales experience since 2014, and from the questions buyers ask us during a season.
No. They are written as buying and installation practice for decorative lighting generally, with our products used as examples.
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